1. Overview

Chukkabuilds.com is a personal portfolio website designed to showcase the product and project management skills of Chukwuka Eluchie. The website will serve as a professional hub, featuring case studies, project highlights, and thought leadership content to establish credibility with potential employers and recruiters.

2. Objectives

  • Provide a professional online presence that demonstrates expertise in product and project management.
  • Showcase previous projects, methodologies, and outcomes.
  • Optimize content for recruiters and hiring managers.
  • Integrate the portfolio seamlessly into CVs and LinkedIn profiles.
  • Track engagement and visitor analytics for continuous improvement.

3. Target Audience

  • Hiring managers and recruiters in the tech, consulting, and finance industries.
  • Industry peers and potential collaborators.
  • Product and project management communities.

4. Key Features

  • Home Page: Introduction, professional summary, and quick navigation.
  • Portfolio Section: Case studies, project summaries, and outcomes.
  • Blog Section: Utilized for case studies and thought leadership articles.
  • Resume & LinkedIn Integration: Downloadable resume and LinkedIn profile link.
  • Contact Section: Email contact form and links to social profiles.
  • Analytics Dashboard: Google Analytics integration for tracking metrics.

5. Functional Requirements

  • CMS (Content Management System): WordPress utilizing a custom WordPress theme.
  • Responsive Design: Mobile and desktop compatibility.
  • SEO Optimization: Proper meta tags, keyword optimization, and schema markup.
  • Performance Optimization: Fast loading speed and minimal downtime.
  • Security: SSL encryption and spam protection for contact forms.

6. Metrics & KPIs

  • Website Traffic: Number of unique visitors (Google Analytics).
  • Engagement Rate: Time spent on key pages.
  • Conversion Rate: Downloads of resume and LinkedIn clicks.
  • Contact Form Submissions: Inquiries received from recruiters.
  • Portfolio Views: Interaction rates with case studies and projects.

7. Measurement & Iteration Plan

  • Monthly analysis of website analytics to identify trends.
  • A/B testing of page layouts and CTA placements for engagement improvement.
  • SEO audits every quarter to enhance visibility.
  • Regular content updates to maintain relevance.

8. Timeline & Milestones

  • Week 1-2: Wireframing and design mockups.
  • Week 3-4: Development and initial content upload.
  • Week 5: SEO optimization and testing.
  • Week 6: Launch and promotion via LinkedIn and other channels.
  • Ongoing: Performance monitoring and updates.